(keitai-l) Re: KDDI, BREW and CP

From: Shawn <javajunkie_at_koyuru.com>
Date: 07/05/03
Message-ID: <oprrtnkjh60fabl5@mail.rosenet.ne.jp>
 KDDI says its BREW-enabled phone is its number-two-selling model 
(http://www.advisor.com/doc/09915).  Whether or not that makes it a 
terribly likely direction I can not say.  If there are additional financial 
incentives, who knows what other providers may do.

My point is look at KDDI's web page.  Their marketing clearly seems to 
favor brew IHMO.  So over time while BREW may fade as Java expoited more of 
the phones capabilities, high costs are realized etc, it seems like small 
CP may very well want the jvm running on top of brew if possible.  It 
provides a much more flexible way to get apps into a phone, and if BREW 
features are needed -- well they could consider that.  From a users and CPs 
standpoint, having the flexibility both would seem best but from KDDI's 
perspective, I think we are talking a difference in revenue streams pulling 
them to push BREW (but I really don't know).

At the very least, I would wish KDDI give some mention to java apps or are 
they entirerly insignificant? Small CP who use java should be irritated 
that KDDI gives no indication that while BREW can run J2ME apps (through 
the bridge I believe), there are contracts to go through, and hoops, and 
hurdes and that is going to effectively reduce the useful apps to BREW 
users.  Ok don't put it like that.  Just give a count of what's available 
(in various categories ideally) and let the user decide they don't need 
those java apps and want the flashier BREW games or phone specific 
functions.  That's fine with me.  KDDI marketing though is giving java the 
short end of the stick.

Correct me if am wrong please.

Shawn




> Is this a terribly likely direction? Out of the seven 5000 series phones
> that KDDI has out right now, only two are BREW; the rest have Java. No
> other providers in Japan at all support BREW, to my knowledge.
>
> BREW has its good points, in that you can make applications that are
> much faster, slicker, and use more of the phones capabilities than Java.
> But as technology marches forward, this advantage can only errode, not
> be maintained or increase. And BREW has its bad points, too, such as
> limited deployment and rather more expensive development.
>
> cjs



-- 
Shawn

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Received on Sat Jul 5 08:20:17 2003