Adam,
On Apr 18, 2006, at 18:24 , Adam Holtrop wrote:
> I'm trying to understand QR codes a little better.
> In Europe they have barely made an impact
Yes, that is true for reading QR codes with
camera phones,
the reason is that in Europe the cameras in mobile
phones do not yet have sufficient quality to read QR-codes.
However, I have seen that some airlines in Germany
use QR-codes for check-in, passengers display the
QR code on the display of the phone, and the airline
reads the QRcode from the passenger's mobile phone.
In Japan QR codes are also often used in this way.
> but I think this is about to change.
that can happen, as the quality of cameras rolled out
in Europe's mobile phones reaches the quality of
those in Japan
> A company is already trying to address this with a new product called
> 'shotcodes' - www.shotcodes.com
>
> I would like to focus on the original qr codes and see what can be
> done
> there.
> Could anyone tell me of a downloadable QRcode reader?
QRcodes have been developed and are owned by the
TOTOTA subsidiary Denso-Wave, and you should be able
to obtain any product associated with QRcodes from them,
or they can tell you where to get these products. Much of it is free.
> I have a feeling each network operator in japan is embedding their own
> reader in their handsets?
Operators don't embed the QRcodes. They specify and
the mobile phone handset makers embed.
However its more complex than that. There is a mobile
mark up for the QR codes and this markup differs between
operators. You'll find this explained in detail in our
report mentioned below, and on many places on the
web including the operator's websites.
> Any insight would be appreciated, thanks.
Adam; we have a report about QR-codes:
http://www.eurotechnology.com/store/qr-code/
Gerhard
Received on Tue Apr 18 19:59:07 2006