Its not quite saturated yet. 71million equates to less than 60% of the
population. Finland, Norway , Sweden,
Switzerland have 80%+ now. The keitai market needs to focus on the niches
it hasn't fully penetrated by
implementing more prepay, focusing on the guys in the Silver-Seats amongst
others.
As far as the downturn, Japan will look at outsourcing their whole
production base to China (which they are
doing now) to produce cheaper handsets that have a faster turnaround
(lifecycle) which will keep all in business.
GB
-----Original Message-----
From: keitai-l-bounce@appelsiini.net
[mailto:keitai-l-bounce@appelsiini.net]On Behalf Of Juergen Specht
Sent: 09 November 2001 11:47
To: keitai-l@appelsiini.net
Subject: (keitai-l) Saturation reached? Keitai shops close...
Hi keitai-l,
in the last 3 weeks I saw 6 Keitai shops closing in my
nearest neighborhood (3 in Shimokitazawa, 3 in Shibuya).
Whats this? The bad economy? Saturation (71million Keitai
users are enough maybe) reached?
Juergen
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Received on Fri Nov 9 15:55:09 2001