(keitai-l) Re: Communities not allowed

Here is my understanding.  DoCoMo's perception of their responsibility and
obligation to their customers is such that they must control content for the
masses to make sure they steer way clear of anything remotely offensive.
They have longstanding relationships with many of their customers don't
forget.  Since the character of 'communities' draw from their community
members, they are inherently not controllable, and DoCoMo has no incentive
to assume the risk that that content could present (sex, gambling, violence,
who knows what!!!???).  Keep in mind many subscribers are 40-ish, but they
are subscribing on behalf of their children, the users (who cannot subscribe
due to their age).  Upholding a strict standard is DoCoMo's social
obligation and the Japanese populace reacts favorably to that..

Beau
Modezilla


----- Original Message -----
From: Stuart MacDonald <stuart@fs.catv.ne.jp>
To: <keitai-l@appelsiini.net>
Sent: Tuesday, February 13, 2001 9:20 AM
Subject: (keitai-l) Re: Communities not allowed


> I agree with Juergen. I have heard the same arguments in regards to
Docomo's
> provisions to deal with potential problems with enjokosai use in
> community-based sites. BUT - Is ruling out community sites the answer to
> this? I don't think so. It probably wasn't their main objective.
>
> I hate to be presumptuous but I think Docomo initially have been
protective
> over sharing a community power-base for other reaons. What if the
community
> formed was strong and edged towards a lot of non-official sites? Or for
> other reasons did not support the business model? What if the community
came
> to have true influence in their own right? What if these communities
> destroyed or tainted i-mode's brand.
>
> How much of Docomo's success with i-mode is about branding? Branding
enables
> distinction from competitors. If I am offered the basic functionality by
all
> carriers I will be looking at what else distinguishes them.
>
> Surely Docomo is better off from their point by having the whole i-mode
> community dependent and willing to cooperate with Docomo - rather than
> having to be partially dependent on a large - official - community
tailored
> site.
>
> Before Docomo had secured a brand-name and market leadership it was
probably
> best to keep tight control of content for official sites. It will be
> interesting to see where their strategy will lead to from now in regards
to
> community-based sites. It may be the evolution of community-based sites
that
> come to show us where the next killer applications will exist for the
mobile
> Internet.
>
> Sometimes I can't help but think it is a pity that this group of experts
> that we have amongst us can be a little bit too generous towards Docomo as
a
> company. Now we all realise Docomo reads this. And some of you may have
> something to lose by talking negatively about Docomo, but it would be nice
> to see some answers that read between the lines of press releases from
> Docomo.
>
> With that said, I think Docomo does have a nice business model - and some
> smart people controling the direction of i-mode - but they have this in
part
> because of the tight control the keep over the community of developers and
> users - which is even relected in this mailing list.
>
>
> -stuart
>
>
>
> ----- Original Message -----
> From: "Juergen Specht" <js@nooper.com>
> To: <keitai-l@appelsiini.net>
> Sent: Wednesday, February 14, 2001 12:53 AM
> Subject: (keitai-l) Re: Communities not allowed
>
>
> > > So when i-mode got launched, they (DoCoMo or NTT, I'm not sure exactly
> where
> > > the decision originated) decided they didn't want to risk any person
to
> > > person communication which could be altered into similar nefarious
> purposes,
> > > because they didn't want the technology to get blamed for it.
> > > Hope that answers your question.
> >
> > So why is Imahima than an official site now? Anybody really think
> > that you call yourself 'free for Karaoke right now in Shibuya'? ;)
> >
> > Seems that DoCoMo somewhat is more tolerant or they have
> > no phantasy...at least I would call Imahima an 'person to person'
> > site.
> >
> > Juergen
> >
> >
> >
> > [ Did you check the archives?   http://www.appelsiini.net/keitai-l/ ]
> >
> >
>
>
> [ Did you check the archives?   http://www.appelsiini.net/keitai-l/ ]
>
>


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