Guys,
What about X-Navi in Japan..........
What kind of role it plays in Japanese market ?
Rgs
Krishlk
---------- Original Message ----------------------------------
From: Gerhard Fasol <fasol@eurotechnology.com>
Reply-To: keitai-l@appelsiini.net
Date: Tue, 18 Nov 2003 23:00:53 +0900
>John,
>
>Both have have been solved in Japan, see answers below:
>
>John Whelan wrote:
>> Can I ask if anyone has any thoughts or solutions about getting around the
>> following problems:
>>
>> A. Consumers in Europe sometimes need to upgrade the OS on a handset (for
>> various reasons - usually unstable OS delivered by handset manufacturer!).
>> In doing so normally they lose any content items (ringtones, logos, java
>> apps) that they have purchased previously and stored on the phone.
>>
>> Has anyone come across a technical solution for this in Japan/Korea? It is
>> possible to store the apps on a server and re-download however for handsets
>> out there already this will not work. May be possible to do something with
>> cable as the operation usually takes place in a shop.
>
>
>Yes. The solution are removable memory cards. Most Japanese high-end
>phones now have removable memory cards, e.g. 128 Megabytes. In my
>view, this is the only practical solution. Try moving many megabytes
>of pictures from one phone to the other via infrared. I did once,
>takes forever...
>
>> B. Prepaid subscription services. Since Prepaid not very applicable in Japan
>> this may be more difficult. Problem is what type of model to deploy in order
>> charge a prepaid consumer who wishes to subscribe to a data service. Not
>> really practical to simply debit the account at a certain time of the month
>> as credit may not be there, and user needs to be prompted to top up.
>> Something like the O2 "bolt on" concept may be more appropriate.
>
>This has also been solved in Japan at least in principle.
>The answer is credit card payments, or 2D-code payments,
>or payment via club memberships. There is a whole range
>of mcommerce models in Japan, although non-Japanese
>people focus a lot on the imode YEN100-300 model,
>in reality there are many many more. There is prepaid
>in Japan, however most are "credit challenged" people,
>the term I learnt from a J-Phone VP. "credit challenged" people
>are unlikely to be excellent customers for huge amounts of
>value added services, so they might not use the payment
>systems even if they exist.
>
>Email me off-list if I can help more.
>
>Gerhard
>
>
>
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>fasol_at_eurotechnology.com http://www.eurotechnology.com/
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Received on Tue Nov 18 16:22:51 2003