Hello everyone
Do any of you have any key recommendations of free and/or paid-for research
or reading in the following areas:
1. Consumer take-up of and barriers to mobile payments (premium rate SMS,
premium rate telephony, m-wallet etc)
2. Consumer behaviour and trends regarding downloading (free and paid-for)
mobile content (ringtones, logos, games, chat, text alerts, mms etc)
I'm predominantly interested in UK trends and behaviour but if you think
there are things to be learnt from other countries then please let me know
about that too. I'm very open to ideas on this one!
Thanks in advance
Helen
Helen Keegan
BeepMarketing Ltd
m: 0794 053 8802 | t: 0870 770 7153
www.beepmarketing.com
((wireless: strategy, marketing and training))
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Received on Tue Oct 7 17:18:08 2003