Gerhard,
Yes, my statement was simplified and I am sure there are other factors that
also play into being profitable with i-mode content (and I would be
interested to hear more about the points you may have been thinking about
with your comment).
But having expertise in terms of mobile content production and marketing
plus related cost control is not a simple thing in the sense of being
"easy". Its more simple in the sense of the KISS principle
(http://whatis.techtarget.com/definition/0,,sid9_gci521694,00.html), which
in my mind tends to is important for many businesses.
Cheers,
Andrea
--
EGIS Consulting Group
E-Mail: hoffmann@egis.co.jp
----- Original Message -----
From: "Gerhard Fasol" <fasol@eurotechnology.com>
To: <keitai-l@appelsiini.net>
Sent: Wednesday, August 13, 2003 3:57 PM
Subject: (keitai-l) Re: Content provider profits
>
> Andrea Hoffmann wrote:
> > there are some basic rules that seem to make all the difference for
> > profitability or loss.
> > Most often mentioned are cost control, and cost control and then again
cost
> > control. Plus a smart design of scalable infrastructure, and an intimate
> > knowledge of mobile content design, production, distribution and
marketing.
> > Already established connections in the industry (Cybird-Docomo for
example)
> > of course also help ;-)
>
>
> Actually it's a bit more complex...
> if it was that simple more would be profitable...
>
> Gerhard
>
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> fasol_at_eurotechnology.com http://www.eurotechnology.com/
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Received on Wed Aug 13 19:34:42 2003