>On Tue, 7 Aug 2001, Benjamin Kowarsch wrote:
>
>> Video on demand over a mobile has been compared to those pocket TVs. I
>> believe there is a lot of sense in that comparison, especially as on the
>> mobile there will be a charge where there was none on those pocket TVs.
>
>Well, there's another major difference: you've always got your phone with
>you.
>
>If you buy a portable TV, that's yet another thing to carry around,
>and you aren't sure if you're going to use it or not, you start saying
>"Well, it's feeling a bit heavy/bulky/whatever; I'll leave it at home
>today."
Ok. So you got a trade-in: bulky extra at no usage charge versus non-bulky
built-in with a usage charge.
I still can't see how this will turn a majority of phone users to start
watching payable video on a tiny screen. It costs 300 yen at Tsutaya to
rent a full length movie, watchable on a large size screen with Dolby
surround etc etc. It costs 0-1200 yen for a music channel on CATV, again
watchable on a large size screen and with HiFi sound.
I simply don't see how people will spend anywhere close to that for a
hima-tsubushi service, where the quality simply doesn't match up to what
they are used to. As I said it will have to be very reasonably priced.
Then again, the bulkiness of an extra device to carry around has not
stopped the walkman to become and to continue to be very successful. It
also has to do with the medium itself - Video is does not rank as high as a
background activity as for example listening to music.
rgds
benjamin
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Received on Tue Aug 7 12:49:28 2001