(keitai-l) Re: What Name? Re: iMode in Europe

From: Lieuwe Hummel <l.hummel_at_st.hanze.nl>
Date: 04/27/01
Message-ID: <008401c0cef7$ce9a0c20$3e00000a@lieuwe>
> Knowing the marketers in both the US and EU, they'll think up
> some awful name for it. Actually, I think i-mode might well
> stick because all the acronyms re: GPRS, EDGE, WCDMA, WAP,
> GSM, SMS, 3G, 2.5G etc etc etc are confusing enough to the
> general public - all the success of DOCOMO and the term
> "i-mode" could stand on its own.

AFAIK, the "avarage person" in The Netherlands is not familiar with i-Mode
so I'm not sure if this is really helpfull in the beginning



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Received on Fri Apr 27 11:46:25 2001