(keitai-l) Re: D2 communications

I am doing some modeling for projected revenues for IMT-2000 content sites
for 2005. In terms of the revenue streams, I am finding around 35 USD /
subscriber for advertising. Anybody getting any similar numbers? My results
show this will be broken down into 50% streaming media sponsors, 40%
banners, and 10% push mails. Anybody think this is in the ballpark.

dm

-----Original Message-----
From: Jan.Chipchase@nokia.com [mailto:Jan.Chipchase@nokia.com]
Sent: Monday, November 13, 2000 3:57 AM
To: keitai-l@appelsiini.net
Subject: (keitai-l) Re: D2 communications


> i heard that the current ads are actually just text, specifically,
> two lines of 8 characters each.
> does anyone know some specific sites that are using ads?
> (preferably, those accessible from outside!)

On the theme of advertising, but not advertising on a page per se.

I know of some location based advertising running in Tokyo in December.
It'll goes along the lines of: user sees question (on big LCD in harajuku,
not anywhere else), user goes to i-mode site listed on LCD to answer
question, user inputs answer, user wins prize (free flights to London) or
user doesn't win prize. Short email is sent to user.

Has anyone any experience of this model of advertising? 

I imagine that with Bluetooth location based advertising will be far easier
to implement.

Jan
 

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