(keitai-l) Re: Product cycles in Japan

From: Masi Yamada <masi_at_kevoconsulting.com>
Date: 11/09/00
Message-ID: <CNEAIFPKOOGKLBJIACAJOEHNCGAA.masi@kevoconsulting.com>
> Japanese handset makers haven't made a serious entry into western handset
> markets for several reasons:
>
> * Japanese makers earn alot of revenue in domestic japan already
> * handset making is a VERY small part of their business
> * going into western GSM markets requires core changes to PDC products
> * Western handset makers control western markets almost as
> tightly as Japanese
> makers control Japanese markets (delivery chain access, retail
> outlet access,
> proximity to operators, etc.)
>

One more - They currently barely have the production capability to keep up
with domestic demand and since they are small parts of larger consumer
electronics companies in a climate with dismal consumer spending figures,
they have not had the finances or forsight to invest in new production
capacity.


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Received on Thu Nov 9 03:06:35 2000