Kuldmuna 2010 awards were held last weekend. This year was especially good for us. Woohoo! We got awarded 15 times. Best of all we won the agency of the year award. It is my fifth year in Estonia and we finally got it.
As Kadri said, good things come...
All photos by Annika Haas, Fotobrigaad.
Last weekend Kuldmuna awards were given out. Someone is going to be offended by saying this. Level of most of entries shortlisted in Internet design and Digital advertising categories were shamefully low. I know there have been better projects in Estonia during last year. How did this happen?
DISCLAIMER: I work in advertising agency myself. I have been working in advertising agency or online department of advertising agency for last 11 years. Good to remember when you work in advertising and feel offended by reading this.
Small sideproject we just finished with Magnus. My good friend Misko Iho is starting his own company. He directs music videos and television commercials. Site is kept as simple as possible. Let the content speak for itself.
Latest paper issue of Best Marketing magazine had a short story of advertising agency Taevas. There was also short interview of myself. It was shortened quite a lot. Since lots of the stuff I wanted to stress out was missing, I decided to republish the original interview here.
Those limitations do not exist anymore. You can concentrate more on the creative idea. Gone are the days when you needed funding to buy servers. Anyone with armed with creditcard can start their company using Amazon EC2 which provides endless computing power. New programming frameworks enable you to write working services in weeks instead of months. People have faster and faster internet connections.
title: Internet World 2008 and Skype Jobs
Next two days I will be visiting Internet World exhibition in London. Never been there before So I do not know what to expect. Speaker lineup looks ok. I really hope speakers stay away from giving sales speeches for their own companies.
Anyway I had a point too. New Tallinn airport is really cool. As usual there is free WiFi everywhere. This time there was a boilerplate ad. I do not know if it is the brand, but I did not feel offended by this ad. It was Skype Jobs.
Judge for yourself. It just gives you warm and fuzzy feeling.
Last week Estonian business paper Äripäev made a small research. Their journalist made an online registration to test drive a car. Only three car dealers out of seven replied.
Response from those who failed to answer? “We had some technical problems.”
Out of seven dealers contacted following replied.
Table below lists finalists from Best B2C service, Best B2B service and Best infodesign categories. Flash sites were left out. Two interesting numbers are listed.
1. Number of validation errors on frontpage.
2. Percentage calculated by dividing number of lines of html code with number of validation errors.
Lines of code for each site was calculated by executing the following on commandline:
>lynx -source http://www.example.com/ | wc
This years winner has amazing 301 validation errors. Award goes to Valve and Plenware produced kauppalehti.fi.
Shared second place goes to TietoEnator, Avarko, QBrick produced ClassicLive. and Elisa Verkkokauppa by Mainostoimisto Ego (hey guys, what happen!?). Both sites have 113 validation errors. Second place goes to TietoEnator, Avarko, QBrick produced ClassicLive with 113 validation errors. YLE’s inhouse production yle.fi receives third place with 100 errors.
Elisa Verkkokauppa was fixed few hours after publishing this. Apparently backend coder had forgot to close <img> tags. It fully validates so I am taking away the second prize. (Yes, I used to work in EGO. Yes, I still work in Taivas Group.)
Web application movement is growing in Baltic states. Biggest event in near future will be Barcamp Baltics 2008. It is held 8-10 February in Riga. Barcamp describes itself the following way:
Barcamp is a unique international unconference on new media, blogs, podcasts, social networking, citizen journalism, web 2.0, open source and everything else that is connected with it. Unconference includes open presentations, workshops and workgroups; everything is held by the participants themselves.
Other than Barcamp Jüri Kaljundi has been organizing OpenCoffee Club in Tallinn for a while. I have always had some lame excuse not to attend. Next event will be 6. March. That one I will attend. Now when it is said public I cannot have any excuses
Green White Christmas is Toyota Baltics’ this year christmas greeting. Partners who received the email can plant...
What Äripäev fails to mention the concept is not new at all. Instead it is a copy of Finnish real estate portal Igglo.
Igglo was first launched in February 2006. Company and the concept it has been successfull. It currently operates also in Norway. One of the key features of Igglo has been the silent buying and selling. Portal has information and photos of every single building in Helsinki and other big cities in Finland. If you are interested in buying a flat from a specific house you can ear mark your interest anonymously. Also if you are interested in selling yours you can mark that there is a flat possibly available in this house.
Ajujaht is competition where you...
Bossa Vesi is a minisite for Estonian supplier...
HEADS UP! This article was written in 2007. Information provided might not be valid anymore and should be taken with a grain of salt.